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Trade Marketing Manager

Date Posted: 17-05-2022
Salary: 5.0 - 16 LPA
OTangata7 Private Limited
Delhi
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Job Description

Trade Marketing

  • Design Trade Marketing Strategy development to attain defined business objectives throughout product categories focusing markets
  • Look after responsibility to manage and monitor Trade Marketing Investments as well as initiate execution.
  • Provide marketing assistance to sales team through execution of the company schemes.
  • To drive the success of effective marketing, advertising, and promotional activities of the brand.
  • Driving Campaigns for enhancing brand visibility
  • Ensuring Signage implementation as per norms
  • Capturing & Analyzing Market Intelligence reports & leverage the insights to design innovative & unique schemes & activations for the company
  • Design & timely Roll-out of monthly schemes in line with the allotted budget & business guidelines
  • Develop and lead the Trade loyalty & Incentive programs.

STRATEGIC RESPONSIBILITIES

  • Conceptualizing & Designing merchandises for various Trade Marketing activations
  • End-to-end ownership of large scale Trade Marketing driven activations
  • Develop strategy for BTL engagements of channels and influencers

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