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SEO Executive

Date Posted: 04-06-2022
Salary: 1.0 - 2.5 LPA
Apcell Infotech Pvt. Ltd.
Gurugram
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Job Description

As an SEO Executive, you will lead Apcell Infotech into the future by improving the websites of clients to increase web traffic. The success of Apcell Infotech is in your hands as you develop optimized web content. You will focus on keyword research, limiting the repetition of content and building links. You will have access to the latest education, tools and technology. Meet the team that harnesses all that talent and passion, so we can continue to deliver world-class technology to our customers.

 Job Purpose:You will help Apcell Infotech evolve with your valuable contribution and take it to the next level. An analytical, results-driven SEO Executive who will work closely to achieve SEO objectives measuring the success of SEO and ROI and assisting with the maintenance of the website's architecture to ensure user friendliness.

You can find more information about us (Apcell Infotech Pvt. Ltd.) on our website, or in the social networks.

Roles and Responsibilities

  • Optimizing copy and landing pages for search engine optimization
  • Performing ongoing keyword research including discovery and expansion of keyword opportunities
  • Researching and implementing content recommendations for organic SEO success
  • Conducting on-site analysis of web SEO competition.
  • Using google analytics to conduct performance reports regularly.
  • Creating high-quality SEO content.
  • Assisting with blog content.
  • Optimization of content.
  • Keeping up to date with developments in SEM.
  • Execute tests, collect, and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Track, report, and analyze website analytics and PPC initiatives and campaigns
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Research and analyze competitor advertising links
  • Develop and implement link building strategy
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code
  • Work with editorial and marketing teams to drive SEO in content creation and content programming
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
  • Strong attention to detail.

Desired Candidate Profile

Education Level:

  • Marketing degree or related.
  • Extensive experience in SEO.
  • Working knowledge of Google Analytics.
  • Experience with coding techniques.
  • Thorough understanding of web design and site structures.
  • Good knowledge of back link analysis.

Other Relevant skills:

  • You have more than 4 years of experience with the technologies
  • outstanding knowledge of SEO
  • passion for the industry and time management skills.
  • You are a fast learner and can think out-of-the-box
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Knowledge of ranking factors and search engine algorithms

Perks and Benefits

  • Professional working environment in an international company.
  • Varied and challenging role
  • Competitive and performance-based remuneration

About Client

APCELL Infotech Pvt. Ltd. is an IT Solution company, provide Digital Marketing, Software Development and Web Development Services. Company has its head office in Gurgaon. 

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